NEWS

 

Now Accepting Submissions!

June 28 – We are now accepting preclearance submissions under the Code and Guide for the Responsible Advertising of Food and Beverage Products to Children (Code and Guide). Learn more. 

Canadian Attitudes Toward Influencer Marketing

June 20 - What do Canadians think of influencer marketing? Find out with our 2023 research, conducted by Caddle Canada.

Ad Standards CEO Retires

May 3 - After 40 years in the advertising industry, today marks the retirement of our CEO, Jani Yates.  Read the media release.

Webinars: The New Food and Beverage Code

April 14 – Attend our two-part webinar series on the new Food and Beverage Code. Learn more and register for Part 1: An Introduction, on May 10 and Part 2: A How-to Guide, on May 31.

AdChoices Accountability Compliance Report

April 12 – Our 2022 AdChoices Accountability Program Compliance Report is out! Read the full report.

Trending Claims in Food Advertising

March 20 – Attend our upcoming free webinar on trending claims in food advertising, taking place on Wednesday, April 19 at 2 p.m. ET. This event is open to all advertising industry professionals.

New Guidance on Drip Pricing

February 7 – Read our new Interpretation Guideline #7 to understand how the Code applies to deceptive price claims.

For past News scroll updates, visit Ad Standards News.

 

 

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Advertising to kids
Responsible food & beverage advertising.

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The Code
Read the Canadian Code of Advertising Standards.

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Membership
We are supported by leading Canadian organizations.

Meet our Members

Submit a Complaint

Use our online form to submit your complaint about an ad

Membership

Find out why leading Canadian organizations support our work

AdChoices

Learn about compliance for interest-based advertising

Influencer Marketing

Understand the requirements for influencer marketing disclosure

Consumer Research

Gain insight into consumer attitudes and opinions

Updates

New Quebec Chair of Standards Council

December 12 - Ad Standards is proud to announce the appointment of Marie-Josée Beauchamp as the new Chair of the Standards Council in Quebec. Read more about it in our most recent newsletter.

Important Information for All Submitters

November 20 - Ad Standards has launched a new portal for preclearance submissions for all divisions. For the latest information, visit our Clearance Services Portal Information Page.

Attention Medical Device Clearance Submitters

July 12 - Preclearance procedures for Class II medical devices have changed. Read the details of these changes.

Preclearance Rate Adjustments

February 5 - Please note that we have adjusted the rates for some of our preclearance divisions. View the new rates

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